Overview
Saudi Arabia’s hospitality sector is undergoing rapid transformation under Vision 2030, shifting from a primarily religious tourism base to a global leisure and business destination. Supported by over USD 213 billion in planned investment, the market is expected to expand from USD 112.51 billion in 2024 to USD 176.25 billion by 2033, while tourism’s GDP contribution is targeted to rise from 5% to 10% and visitor numbers to reach 170 million annually. Growth is anchored by giga-projects such as NEOM, The Red Sea, and Diriyah Gate, alongside a major hotel pipeline aiming for 300,000 new rooms by 2030 and increasing diversification into cultural and adventure tourism. In the United Arab Emirates, future hospitality growth is driven by strategic optimization, diversification, and strong technological integration. With a goal of raising tourism’s GDP contribution to 15% by 2030 and attracting up to 40 million visitors, the UAE continues to strengthen its position through policy initiatives such as the Golden Visa and targeted regional strategies. Expansion into high-value segments like MICE, adventure tourism, and branded residences, combined with AI-enabled efficiency and a stable development pipeline, supports resilient, high-yield performance over the coming decade.
This year’s 5th Edition Hospitality Innovation Summit Saudi Arabia & UAE is thus aptly themed: Building the Future of Hospitality where we explore various subjects that are key in understanding and aligning with this unprecedented phase of growth in these markets. Through a thoroughly engaging agenda, strategized networking sessions with decision makers of some of the most notable projects and a flawless premium event experience, this edition welcomes you with the GBB promise: Creating Value.
Past Speakers
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Numbers that
Define us
Who you will meet
Features of our event
Signature
Meetings
Our most valued offering, creates most value for your time with us. The signature meetings bring together select decision makers from some of the largest hospitality projects in Saudi Arabia & UAE with unique project needs and innovative suppliers from across the globe with some of the most in-demand offerings. The requirements and offerings are then painstakingly and diligently matched and the meetings organized at the summit with dedicated account managers to ensure seamless execution.
Technology
• Inventor of Patented Lighting Solutions, including HAGA